Alcone Marketing Group – Consumer Lab

The Consumer Lab is the consumer insights and brand strategy group at Alcone Marketing Group, a consumer activation company.

Online gaming attracts more women than men

Online gaming attracts more women than men
Video games remain largely a male-dominated pastime, but women account for two-thirds of the growing number of people who are playing online games, according to Nielsen Interactive Entertainment’s third annual Active Gamer Benchmark Study.

Filed under: Gaming, Internet, Men, Women, websites

One Response

  1. crestenpixie says:

    wow, interesting I would have completely thought it was the opposite.

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