Alcone Marketing Group – Consumer Lab

The Consumer Lab is the consumer insights and brand strategy group at Alcone Marketing Group, a consumer activation company.

Foreign cars click with young buyers

Young car shoppers want a cool car that is affordable – which in most cases equals a foreign car purchase. The top 10 car brand for people 15 to 30 only includes 2 American made vehicles, and Toyota’s Scion is ranked #1.
C.

Foreign cars click with young buyers

When it comes to cars, teens and twentysomethings say they want three things: style, performance and affordability.

powered by performancing firefox

Advertisements

Filed under: college students, Consumer, Gen Y, Teens, Young Adults

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

Categories

Blog Stats

  • 370,829 hits
%d bloggers like this: