Alcone Marketing Group – Consumer Lab

The Consumer Lab is the consumer insights and brand strategy group at Alcone Marketing Group, a consumer activation company.

Chips, Dip and Nintendo Wii

Wii parties are no joke. People are getting serious about the amount of fun to be had with the video game that they are planning entire evenings around it.
C.

Advertising Age – Chips, Dip and Nintendo Wii

Just after Christmas last year, Evite staffers began to notice Nintendo’s Wii video-game system popping up in search queries, idea forums and party themes. In fact, they were seeing more than 100 Wii parties a month. So in March, the online-party-invite specialist launched dedicated Wii party-planning pages. This month, it added invitations including actual Wii avatars, games and themes.

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Filed under: Games, Gaming, trends, WOM

2 Responses

  1. araya says:

    Thank you for information

  2. jantra says:

    Thank you for information

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