Alcone Marketing Group – Consumer Lab

The Consumer Lab is the consumer insights and brand strategy group at Alcone Marketing Group, a consumer activation company.

Number Of NYC Marathon Sponsors May Break Record

The NYC Marathon, and marathons across the country in general have seen huge growth in participation and awareness. This has led to an increase in the number of advertisers eager to participate in the event.
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MediaPost Publications – Number Of NYC Marathon Sponsors May Break Record – 10/16/2007

THE NUMBER OF PARTICIPANTS IN the New York City Marathon may break records this year. And there may be a record number of runners as well.

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Filed under: advertising, Consumer, Sponsorship, sports

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