Alcone Marketing Group – Consumer Lab

The Consumer Lab is the consumer insights and brand strategy group at Alcone Marketing Group, a consumer activation company.

Who’s Watching Sports Online?

I’ll give you 3 guesses who watches the most sports online…
    Its not grandma, its not you little sister, Yes!! it is men 25+.
New research from Nielsen reveals that men 25 – 54 watch the most sports online. They are fairly affluent, and tend to watch their sporting events mainly on Yahoo and ESPN.
C.

Who’s Watching Sports Online? – Daily Brief

A deeper look at the demographics of sports watchers, their online destinations, advertisers, impressions and ad types.

Powered by ScribeFire.

Advertisements

Filed under: Men, sports

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

Categories

Blog Stats

  • 370,573 hits
%d bloggers like this: