Alcone Marketing Group – Consumer Lab

The Consumer Lab is the consumer insights and brand strategy group at Alcone Marketing Group, a consumer activation company.

Luxury Institute Survey: High Net-Worth Consumers Rank the Best Consumer Publication Websites: Scientific American, Gourmet and Bon Appétit

High net-worth consumers rated Scientific American the magazine with
the best consumer website in the 2007 Luxury Brand Status Index.

~A

Luxury Institute Survey: High Net-Worth Consumers Rank the Best Consumer Publication Websites: Scientific American, Gourmet and Bon Appétit: Financial News – Yahoo! Finance
NEW YORK, NY–(MARKET WIRE)–Nov 8, 2007 — High net-worth consumers rated Scientific American the magazine with the best consumer website in the 2007 Luxury Brand Status Index (LBSI) survey from the independent New York-based Luxury Institute (www.LuxuryInstitute.com). Respondents cited Scientific American’s website as “the authority” on recent events and breakthroughs and lauded the website’s concise format. The brand scored higher with men than women and with respondents with a net-worth of $5M+. Gourmet magazine and Bon Appétit’s websites ranked second and third, respectively.

Advertisements

Filed under: Consumer, luxury, print, websites

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

Categories

Blog Stats

  • 370,622 hits
%d bloggers like this: