The latest trend in luxury is not extravagance. Instead, its eco-friendly. Everyone is investing in green these days from building management companies to retailers and now restaurant owners are making efforts to ensure ethical standards when it comes to dining out. A nonprofit – Green Restaurant Association – says that green restaurants are really coming into their own.
Lately, when restaurateurs create a menu or settle on a design, they’re considering the environment along with the cuisine. Some do it to save money and others to tap into a popular trend, but many do it because they believe in it. Jason Hennings said the ingredients at Black Iron Burger, which he is to open soon in the East Village, will come from New York State, avoiding fuel-burning, cross-country deliveries. “I want this to be an ethical burger,” he said.
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