The world’s largest online retailer, Amazon, is starting to sell wine in the U.S.
FT.com / Companies / Retailing & leisure – Amazon to enter US wine market
Amazon, the world’s largest online retailer, is to start selling wine in the US, entering a business fraught with regulatory complexities and littered with the wreckage of previous failures.
Amazon is looking to recruit a senior wine buyer, whom it says will be responsible for “the acquisition of a massive new product selection” for its site. The wine sales will augment a rapidly expanding non-perishable groceries business that Amazon launched two years ago.