Alcone Marketing Group – Consumer Lab

The Consumer Lab is the consumer insights and brand strategy group at Alcone Marketing Group, a consumer activation company.

Tweens Favor the ‘Net, Need Search to Shop

Tweens Favor the ‘Net, Need Search to Shop – MarketingVOX

The vast majority (83 percent) of tweens (age 10-14) spend at least an hour online per day, compared with 68 percent reporting they watch an hour of TV per day, according to an ROI research study commissioned by DoubleClick Performics

Filed under: Internet, online retail, shopping, Teens, Tweens

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