Alcone Marketing Group – Consumer Lab

The Consumer Lab is the consumer insights and brand strategy group at Alcone Marketing Group, a consumer activation company.

Study: Shoppers Migrate Down, Down, Down

MediaPost Publications – Study: Shoppers Migrate Down, Down, Down – 09/03/2008

While discounters may be stealing some customers from department stores, for example, they are likely losing others to dollar stores. “As a result of shopper migration, retailers’ customer profiles are shifting,” says TNS Retail Forward’s report.

Filed under: Consumer, economy, shopping

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