Alcone Marketing Group – Consumer Lab

The Consumer Lab is the consumer insights and brand strategy group at Alcone Marketing Group, a consumer activation company.

Podcast Popularity Grows

Spurred by iTunes, Podcast Popularity Grows – MarketingVOX

Nearly one-fifth (19 percent) of US internet users say they have downloaded a podcast so they can view it or listen to it later – up from 12 percent in August 2006 and 7 percent in February/April 2006

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Filed under: downloads, podcasts

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